Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Pega Express™ is a light, design-focused delivery approach that combines the low-code experience of Pega Platform™, and the delivery values and best...

As a Pega Business Architect, having a good understanding of the foundational elements of Pega Platform™ capabilities enables you to guide your...

Learn how to perform administrative tasks and prepare your organization to create content. Define the content taxonomy for your organization and...

Learn how to create personas and channel contexts in Customer Decision Hub, and how to use them for next-best-action testing. Explore the reasons...

Learn how Case Types represent a customer Microjourney™ from beginning to a desired outcome. Design the life cycle of a Case Type as a series of Steps...

Pega Platform™ provides an application development environment where Citizen Developers and System Architects alike create digital solutions to...

Discover is the first phase within the Pega Express™ delivery approach, based on design thinking. Design thinking plays a key role and helps your team...