Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best...

Create variations of a Rule that can be run in specific circumstances, to better tailor application behavior to variations identified by the business.

Discover the Pega Customer Decision Hub™ predictions in the Prediction Studio portal, a comprehensive workspace for Data Scientists who manage...

Learn how to improve the predictive power of your adaptive models by configuring additional potential predictors in Pega Customer Decision Hub™. For...

With Dev Studio, developers can extend the application behavior configured in App Studio. Learn how to use Dev Studio to extend the configuration of...

Customer data changes, ongoing e-screening alerts, and periodic review deadlines are just a few examples of types of events that the application might...

Developers designate rules as relevant records to promote rule reuse by other developers. Leveraging relevant records helps developers build high...

Pega Platform™ uses a Rule resolution process and various Rule statuses to determine the most appropriate Rule instance to apply in a situation...

U+ Bank wants to improve the experience of its customers with personalized decisions that are driven by customer-centric engagement policies and...