Module
Building the customer analytical data model
9 Topics
1 hr 55 mins
Data lies at the heart of one-to-one customer engagement. Utilize industry-specific data models for customer-centric decisioning, based on best practices synthesized from many implementations at many of the world's most innovative organizations. Learn which data elements the industry data models consist of, how to extend the customer analytical record (XCAR), and how to quickly operationalize data to use it throughout Pega Customer Decision HubTM.
After completing this module, you should be able to:
Practice what you learned in the following Challenges:
Available in the following mission:
Topics
Customer analytical data model
10 mins
Monte Carlo data sets
10 mins
Customer Profile Designer overview
10 mins
Importing data from a file
5 mins
Adding behavioral data to a customer profile
15 mins
Creating new aggregates on streamable data
10 mins
Extending the customer profile using Customer Profile Designer
10 mins
Ingesting customer data into Pega Customer Decision Hub
20 mins
Import data jobs
15 mins
Module Quiz
10 mins