Decision strategy canvas overview
Introduction
Decision strategies drive the Next-Best-Action. Each strategy comprises a unit of reasoning represented by decision components. The sequence of the components on the canvas determines which action will be selected for a customer.
Introducing decision strategy canvas
Click to learn what a decision strategy is and what the building blocks of a decision strategy are. Learn also about the Proposition Data and results decision component. Note the full screen mode on the top right of the interactive content.