Event booking business scenario

Front Stage Event Booking assists customers with booking large-scale, high-profile corporate and musical events, hosting between 5,000 and 18,000 guests per event. Front Stage has been in business for 30 years, and uses a range of technology. Some technology is old, such as the reservation system that runs on a mainframe. Some technology is new, such as the most recent mobile application that helps sales executives track leads.

Front Stage relies on the Information Technology (IT) department to maintain legacy applications, as well as to support their highly mobile sales organization. In the past, IT created applications that were difficult to use and did not meet the needs of the end users of these applications. In some cases, the new application slowed the business instead of making the users more productive.

Front Stage is aware of several smaller event booking companies who are using newer technology to gain a competitive edge. These smaller companies have started to cut into the corporate event booking segment, and Front Stage sees a dip in sales in this segment as a result. Front Stage's CEO, Joe Schofield, recognizes that if Front Stage avoids investing in technology to transform the way they operate, then Front Stage will be out of business in two years.

Your challenge: Architect a Pega solution for Front Stage

During this mission, you create an event booking solution for Front Stage. Using the business scenario document, you apply what you learn in each module to design the best technical solution to meet Front Stage's vision of digital transformation.

Each challenge includes a unique scenario and assignment that identify the specific business problem to address. Before you attempt each challenge, review the scenario and assignment to understand the goal of the challenge.